pricing

Many companies have gone back and forth between free trials and freemium programs, but for SaaS companies, which one is better? Well, lets start with some basics.Freemium is a pricing strategy where you give people...

Heres a million-dollar question: Do you know how to correctly price your SaaS product?Some business owners believe that offering the lowest price is the secret to success, when in fact determining the value your product...

When your sales increase, does your sales and marketing expense grow by a percentage greater than the percentage increase in sales revenue? If so, your sales model is not scalable. There are two qualities that...

With the depressed economic conditions it was inevitable to see the arrival of layaways. The layaway model had faded as cheap credit cards became widely available to most, even those with challenging FICO scores. Now,...